Autodesk and the Wireless Industry 
Autodesk and the Wireless Industry
by Stanford / Carol Bartz
Video Lecture 11 of 17
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Date Added: January 26, 2010

Lecture Description


Autodesk's vision is to keep the design data in digital format. Wireless industry is essential in this area. A small team of engineers at Autodesk banded together and built a wireless product on the fly to address an immediate need.

Course Index

Course Description


Carol Bartz lectures on Entrepreneurship for Stanford University students, October 24, 2001. Carol Bartz is executive chairman of the board of Autodesk, Inc. Bartz was chairman, president and CEO of Autodesk for 14 years and stepped-down in April, 2006. During her tenure, the company diversified its product line and grew revenues from $285 million to $1.523 billion in FY06. In this Stanford lecture, she talks about the importance of attitude, how to manage a balanced life and how to promote quality leaders from within.



Course Details:


- Entrepreneurial Thought Leaders Lecture

- Stanford University's Entrepreneurship Corner (ecorner)



Original Course Name: Entrepreneurial Thought Leaders Lecture.

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