Raikes talks about how companies can be successful at software and hardware, but only within a certain scope. If you're looking at the overall market, it has to be either hardware or software, he says. Within a niche, it is sometimes important to do both.

1. Be Open to Opportunity
2. Overview of Microsoft Today
3. Challenges in Structure Transformation: Microsoft Business Divisions
4. The Principle of Agility
5. The Importance of Vision
6. Innovation in Business Models
7. The Value of Broad-Based Leadership and Experience
8. Small/Medium Businesses and the Internet
9. The Principle of Persistence
10. Choosing the Path That is Right for You
11. Can a Company Be Successful at Both Software and Hardware?

Jeff Raikes lectures on Entrepreneurship for Stanford University students, May 5, 2004. As group vice president of Productivity and Business Services (PBS) at Microsoft Corp., Jeff Raikes is responsible for Microsoft's Information Worker Business Group (IWBG). He also oversees products and sales for small and midmarket customers and partners, and the company's licensing programs for organizations. In addition, Raikes manages the Business Solutions Group and the Small and Midmarket Solutions and Partners group. In this Stanford lecture, he talks about product innovation in software, choosing the path that is right for you and the principle of agility.

Related Links: www.microsoft.com
Last Updated: Mon, Jun 5, 2006

Course Details:
- Entrepreneurial Thought Leader Speaker Series
- Stanford University's Entrepreneurship Corner (ecorner)

Original Course Name: Entrepreneurial Thought Leader Speaker Series.