Jeff Hawkins, one of the founders of Handspring, claims to have witnessed teams of entrepreneurs brainstorming a product just for the sake of the sale, and he criticizes this approach. A good product can only be conjured by a genuine need in the marketplace. If there are no holes to fill, says Hawkins, then there is no point to being an entrepreneur.
In this lecture, Jeff Hawkins talks on Entrepreneurship for Stanford University students on October 23, 2002. Hawkins shares his story about how his initial company was continually acquired by larger companies.