"Choosing Your Partners", Lecture by Janice Fraser / Adaptive Path (2006)

Video Lectures

Displaying all 7 video lectures.
Lecture 1
Choosing Your Partners
Play Video
Choosing Your Partners

Janice Fraser, CEO and a founding partner of Adaptive Path, believes one should choose partners based on who you want to go to when the going gets rough. She talks about the importance of a solid partnership.




Transcript



The first thing I want to share with you, the first real lesson that I can share with you from my career is that you have to choose your partners based on who you want to go through the rough times with. I tell you every single entrepreneurial venture, whether it's very successful or a dismal failure, will go through rough times. You're going to have to make really difficult decisions. Everyday you're going to have to wake up and decide what to spend money on. Or more importantly what not to spend money on. You're going to have to decide which of the 10 ideas you have is the one that you're going to do. And you're going to argue about that. At least if it's good, if there's potential, you're going to have a really hardcore meaningful arguments everyday. So the most important foundation piece for any business that you want to start is having a solid partnership.

Lecture 2
Coping with Failures
Play Video
Coping with Failures

Fraser believes being an entrepreneur is not a job but a mission. On this journey towards achieveing this mission, you are going to be faced with failures and successes, she says. It is the failures that inform the successes, she adds.
Lecture 3
Protecting the Culture
Play Video
Protecting the Culture

Fraser calls culture the software of her company. She believes it is very important to protect and care for the culture of a company when it is evolving past its nascent stage.
Lecture 4
Creating Meaning for Employees
Play Video
Creating Meaning for Employees

Fraser believes that besides creating meaning for the world, an entrepreneurial venture should be able to create meaning for the people who comprise it as well. In this regard, people are able to passionately and zealously work toward making the company and product successful.
Lecture 5
Decision-making
Play Video
Decision-making

The efficiency of decision-making is very important to the management of any company. Fraser calls it a kind of 3-legged stool of responsibility, accountability and authority.
Lecture 6
Alignment and People
Play Video
Alignment and People

Fraser believes alignment is the underlying principle to everthing we do. The work has to be fulfilling for the people who work in entreprenuerial ventures, she says. It is important to create an environment where people can excel.
Lecture 7
Managing a Technology-Driven Company
Play Video
Managing a Technology-Driven Company

Fraser discusses her experience as a non-technical person heading a technology driven company. She strongly believes that every manager should be able to lead people who are unlike them to have a successful company.