Lecture Description
Kawasaki talks about the essence of Selling the Dream, his new book. You need evangelists, those who sell your dream, he says. The way to get others to believe in your dream is to show them you're making the world a better place, he adds. Kawasaki uses Google as an example of a company that has changed the world and has evangelists supporting their cause and spreading the word.
Course Index
- Garage Technology Ventures Introduction
- The Importance of a Good Presentation
- Entrepreneurs: Then and Now
- Passion vs. Money
- Silicon Valley 4.0
- 10 Ways Silicon Valley 4.0 Will Not Happen
- Listen to Customers
- Selling the Dream
- To Get an MBA or Not?
- Ideas: What Makes Them Successful?
- Do What You Love and the Money Will Follow
- Education: Importance of Peers
Course Description
A lecture by Guy Kawasaki on Entrepreneurship for Stanford University students on February 19, 2003. Guy Kawasaki, Managing Director of Garage Technology Ventures, provides a description of Garage Technology Ventures and their services. These include: mergers & acquisitions, investment banking, and venture capitalism. He also describes what Garage Technology Ventures looks for in startups.
Guy Kawasaki
Garage Technology Ventures
Guy Kawasaki is a founder and Managing Director of Garage Technology Ventures. Prior to this position, he was an Apple Fellow at Apple Computer, Inc. and sits on the board of BitPass Inc. A noted speaker and the founder of various personal computer companies, Guy was one of the individuals responsible for the success of the Macintosh computer. He is also the author of eight books including Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Guy holds a B.A. from Stanford University and a M.B.A. from UCLA, as well as an honorary doctorate from Babson College.
Related Links: www.garage.com
Last Updated: Thu, Jun 1, 2006
Course Details:
- Entrepreneurial Thought Leaders Lecture
- Stanford University's Entrepreneurship Corner (ecorner)
Original Course Name: Entrepreneurial Thought Leaders Lecture.