Startup Secrets with Michael Skok at the Harvard i-lab

Video Lectures

Displaying all 7 video lectures.
Lecture 1
Getting Behind the Perfect Pitch
Play Video		 Getting Behind the Perfect Pitch
A pitch often replaces a business plan in today's VC world. Learn how to put together the perfect pitch that gets your venture the attention and the funding it deserves. Find out what really matters to investors and use those insights to gain unfair competitive advantage.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Lecture 2
Value Proposition
Play Video		 Value Proposition
Learn how to define, evaluate and build your value proposition to ensure your venture can break out and build a compelling and sustainable business. Learn about "pain gain ratios" and other ways to assess whether you are creating, delivering, and harnessing value in your venture.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Lecture 3
Company Formation
Play Video		 Company Formation
Learn what it takes to form and build an enduring company and culture right from the start. Understand the crucial skills involved in hiring the right people to pursue your vision and equipping them with the tools to win.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Lecture 4
Disruptive Business Models
Play Video		 Disruptive Business Models
A disruptive business model is as powerful as a disruptive product or technology. Learn how innovators apply C.O.R.E differentiation, multipliers, and levers to disrupt the market. Find out about "SLIPPERY" products. Connect the dots between building a great product and creating a profitable enterprise.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Lecture 5
Go to Market Strategies
Play Video		 Go to Market Strategies
Find out why it can be twice as important to get your Go-to-Market right, even if you've engineered a great product. Get to understand the strategic and tactical frameworks needed to enter a market and occupy a dominant position. Learn how to develop your "brand essence" and integrate other key marketing assets so that you can pursue an impactful sales and marketing approach.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Lecture 6
Turning Products into Companies
Play Video		 Turning Products into Companies
You've figured out your value prop, you've got a great product under development. Now what? How can you develop a roadmap to build a company? VCs often qualify deals as being a "feature" a "product" or a "company." Which do you have and how will you get where you want to go? During this session we'll discuss how to think about designing your product as a foundational element of your business. Think beyond UX and Architecture to Whole Product, Ecosystems, and Strategic partners. Formulate how to design your go to market strategy and business model into your product with a modular architecture, distinctive packaging and a frictionless approach.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Lecture 7
Funding Strategies to Go the Distance
Play Video		 Funding Strategies to Go the Distance
At a time when there are so many ways to fund your startup, from angels to accelerators, it's more important than ever to develop a funding strategy that fits your particular needs. Maybe you shouldn't even raise money! In this session we'll explore the options and help you think through not just your initial funding but a trajectory to stay funded until you've reached your goal, be that an independent public company or a self-sustaining social venture. We'll also try to remove the mystique of VC and as usual bring some case examples to bear to bring it all to life.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab