Hawkins is working on his third start-up. Besides starting Palm and Handspring, Hawkins also followed his passion for theoretical neuroscience, the study of how certain parts of the brain work from an information theory point of view. He started a non-profit research institute called the Redwood NeuroScience Institute. Through this experience, he learned that starting a non-profit is just like starting a business.

1. What is an Entrepreneur?
2. Genesis of Palm Computing
3. The Accidental Entrepreneur: Palm History
4. Story of Acquisition: Palm, US Robotics, 3Com
5. Spinoff: Handspring
6. Handspring: Envisioning the Future
7. Serial Entrepreneurship: Redwood Neuroscience Institute
8. Profiles of Entrepreneurs
9. Importance of Experience
10. Follow Your Passions
11. Individual vs. Company
12. Entrepreneurship is a Means to an End
13. Work/Life Balance
14. Defining Company Culture
15. Difficult Negotiations
16. Designing Successful Products
17. The Role of Market Research
18. Work/Life Balance
19. Hawkins: What I Wish I'd Learned in College
20. Establish Strong Human Resources Early On
21. Product Development: Importance of Customers and Testing
22. Portable Technologies

In this lecture, Jeff Hawkins talks on Entrepreneurship for Stanford University students on October 23, 2002. Hawkins shares his story about how his initial company was continually acquired by larger companies.